Since 2015, The Kroft Hulsey Team has been revolutionizing real estate experiences for buyers, sellers, and investors throughout Santa Cruz County. We are the founding partners of Sol Property Advisors, a forward-thinking boutique real estate brokerage representing clients across Santa Cruz County & the California Bay Area in a broad spectrum of classes, including residential, commercial, land, investment, and leasing.

We are backed by a dedicated team of real estate professionals, bringing the quality of our work to an unparalleled level. Our full-service team ensures a seamless experience from start to finish, and beyond.

Sol Property Advisors was awarded Best Real Estate Agency in Santa Cruz County in 2021 by the Good Times Santa Cruz. When you decide to list your home with us, you not only get the experience of two Top Producers, but also a team of dedicated agents and support staff.

Sol Property Advisors is exclusively partnered with Side Inc. Together we’re combining the nimble mindset of a boutique brokerage and the sophistication of venture-backed resources for our clients. Side only partners with agents that live in the areas they serve and are recognized community leaders.

Our professional marketing approach is cutting-edge, unique and professional. It stands out from the others so that your home will too. Your property is unique and we know it. Our in-house marketing team works to transform a promising idea into a lucrative entity by leveraging proven marketing methods with detailed market analysis. We have a tri-fold marketing approach. 1) Local marketing done by us 2) Local and regional exposure through our cultivated relationships 3) Regional, US and International Marketing exposure through Side Inc.

We invest in your profit. Leverage our expertise and capital to maximize profits and convenience. Our Home Concierge program is made to sell your home 72% faster & at a higher dollar amount. Designed for sellers who understand pre-sale renovations will maximize their profits, attract more buyers, and help them sell faster.

Every home has a unique story to tell. We work with our professional videographers to highlight what makes your home special and capture the hearts of prospective buyers.

We know the agents doing business in your neighborhood and they know us. We have cultivated a list of 5,000+ realtors across the Bay Area for maximum exposure for your home. We also know success is in the data. Our open rates exceed industry standards and we are constantly fine tuning our campaigns for optimized engagement.

Behind the scenes we do so much more. Ask us about our READY SET GO! 105 point listing preparation and marketing program.

After we tour your home, we will provide you with a comprehensive broker price opinion. This will factor in closed sales, off-market sales, developer inventory, and online estimates. Based on our analysis, we will then provide you with a range of value.

In order to begin working together, we would need to execute a signed listing agreement which includes an agency relationship, dual agency relationship, listing agreement, and an exclusion from MLS.

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We have been known and relied upon for our expertise in the real estate industry and community for years. Best Real Estate Brokerage - Good Times Santa Cruz, 2021 Best Real Estate Team - Santa Cruz Sentinel, 2020 Runner-Up Best Realtors - Good Times Santa Cruz, 2021