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How I bring value to you.

Author

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Cole Ordiway

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I could write a long paragraph about why you should hire me & my firm (and I did at the bottom), but let's be honest: videos and pictures speak a thousand words, and I prove that with my marketing, so take a look at the links and assets below. Let me know if you have any questions. I am here to offer my assistance in selling your home during this opportune time. Thank you!

Providing Exceptional Customer Service

As a small business owner, Google Reviews, Zillow Reviews, and Realtor.com Reviews mean the world. But to you, as a seller, you should check out multiple sources to ensure I will represent you well. This review to the left means so much to me; it was the hardest transaction of my career filled with potholes, deck enroachments, and more. Google my name and see what comes up or click here for my Google Business profile.

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What do you pay for?

Menu of Services - some agents just tell you "3%" but they don't tell you what you get for that fee. 

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Online Presence Matters

From 2023-2025 on social media alone, my personal content has reached hundreds of thousands of individuals. I have helped buyers from out of state and sellers here in WNC simply because of my online presence / social media awareness. It matters. It all matters. 

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Exclusive BluAxis Realty ® 3D Tours

From "site unseen" buyers to minimizing the number of strangers in your home, the reasons why you need a quality 3D Tour are endless. Our company offers 3D Matterport tours of the interior and exterior to ensure we capture all the details.


Sample my 3D tours:

1) https://my.matterport.com/show/?m=a9wdzYhBtWr


2) http://mls.kuu.la/share/collection/7vMb8?fs=1&vr=1&thumbs=1

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$50,000 Due Diligence! Marketing Video

This video created quite the stir! It generated multiple offers in Late Fall / Winter of 2022 (not the greatest time), but I made sure to film at the absolute peak time, and when I asked the buyer, "What made you put down $50,000 in due diligence? What made you put in this offer?" His response, "The video."


I cover all marketing expenses, including:


1) 3D virtual Matterport tour

2) professional photography

3) professional videography

4) professional measurement


Providing an array of marketing ensures accuracy and assurance to reach as many in & out-of-state buyers as possible, including ones in other countries.

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Videos = Emotion, Emotion = Decision

Videos create a story. While pictures are incredibly important, a video creates emotion, and we know that studies show that the majority of our decision-making comes from the emotion section of our brain, NOT the logical part. (Never Split the Difference, Chris Voss)

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Professional Photos Matter!

Want to see my professional photos?

1. https://truefoundationphotography.pic-time.com/-195beechwooddrive/gallery


2. https://drive.google.com/drive/folders/1XFCKEjcNppuHonkaHssgng4iusccPoMO?usp=sharing

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Professional Floor Plan Ensures Accuracy

I cover the expense of a Professional Floor Plan with measurements to ensure accurate square footage and details, allowing buyers to envision the space.

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We were online before it was cool!

Our website has over 65,000 registered users. We can run a search in our database against your property and see how many potential buyers we already have.

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Sample Listing Packet

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BluAxis Realty's Most Famous Video Ever!

March 30th 2020 was the first day NC placed a shelter in place or stay-at-home order as a way to combat the spread of the COVID-19 pandemic caused by the novel coronavirus SARS-CoV-2. Within a week we launched our most successful video campaign ever! It has been copied by Real Estate Firms across the country & has had nearly 30K views across all of our channels.

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Preparing your home for Photography

Deep clean, declutter, depersonalize!


It's important to prepare your home for professional photography. I will provide you with several tips to prepare your home before arriving with the photographer and videographer to ensure it is shown in its best light. (Note: Some on this list I will take care of the day of photography)

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It has been an AMAZING few years in real estate!

I would be honored to assist you or your referral in Western NC! I have helped a variety of clients/properties in the last few years: land, luxury condos, historic mansions, commercial properties, working horse farms, short-term rentals, and single-family homes.


No matter the price, I'm a full-service agent and promise to provide unsurpassed service to all!


I look forward to assisting you!


(828) 214-0463

Cole.BluAxisRealty.com

Cole@bluaxis.com

Instagram: @the.Ordiway

Facebook: @OrdiwayRealEstate

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Feature Sheet (bonus)

Once again, if I'm listing your home, my goal is to highlight every feature (well, the ones that I think the buyers will desire). You only get so many characters on the MLS/Zillow, so I create individualized feature sheets. I leave these at the home for the buyers / buyers agents and as an upload on the MLS. 

Historic Mansion and Historic Sale!

Biltmore-estate-theme / Richard Sharpe Smith-touched home! One of the coolest sales and listings I've had, this one took a lot of work, but at the end...happy clients and of course, it's own website domain! It sold in late 2025 for $1.7 million along with a carriage house for a total of $2.3 million. My clients and I were most definitely excited about that!

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Why tell when you can show?

In a visual world, people don’t read—they look.


If you’re selling land, clarity wins. Buyers can’t imagine boundaries—they need to see them.


Drone shots with lot lines turn confusion into confidence. They show exactly what’s for sale—and that’s what gets it sold.

Author

Most agents list homes.

I tell stories that sell them.


When you hire me with BluAxis Realty®, you get one thing: clarity and results. No fluff. No guessing. Just a clear plan to help you win—whether you're buying or selling in Western North Carolina.


Here’s the truth:

In a world where everyone scrolls, your home has seconds to stand out.

That’s why we don’t “take pictures.”

We build a story buyers can step into.



Cinematic drone footage (FAA licensed)

3D walkthroughs with in-house Matterport

Targeted marketing that puts your home in front of the right buyers—not just more buyers


We control the quality. We control the timing.

So your home shows up right—and sells strong.

But marketing alone doesn’t close deals.

Strategy does.


With a background in teaching finance (Financial Peace University), high school English, and Professional Rhetoric & Writing, I help you see options others miss—pricing, negotiation, deal structure. The goal isn’t just to sell your home. It’s to sell it well.

And here’s what matters most:

I listen first.

Because your goals shape the entire plan.

I’m an educator at heart. I’ll walk you through every step so you can make confident, informed decisions—without pressure.

And I’m not just working in this community—I’m invested in it.



Member of the Hendersonville Board of Realtors

Active with the Henderson County Chamber of Commerce (Workforce Development & Education Committee)

Board member with Hendersonville Rotary (Youth Services Director)


Those aren’t just titles. They give me real relationships, real insight, and real resources to help you win—before, during, and after the sale.

And here’s a little more about me—

I married my high school sweetheart, and we’re raising four young kids.

So when I say I fight for you… I mean it.

I fight for your outcome the same way I fight for my family—

with focus, urgency, and zero shortcuts.

If you're interviewing agents, ask them one question:

“How are you getting better at your craft?”

Because this market rewards skill, not luck.

I’m constantly sharpening mine—marketing, negotiation, and staying ahead of what actually works.

At the end of the day, this isn’t about a transaction.

It’s about helping you move forward.

If that’s what you want, we’ll work well together.

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