
Dear Sellers, Thank you for your interest in us. We look forward to hearing back from you and answering any questions you may have after reviewing this. You have a lot going on, and we want to make this process as simplified and tailored to your needs as possible! Working with our team will bring clarity and confidence to your home selling experience. Please take a moment to scroll through this presentation to see who we are as a team, and what our operation does to support you. This will help to prepare for our next meeting. Looking forward to hearing from you! Dana Rice Group
About Your Property
While you start to think about listing your property with the help of the Dana Rice Group, it will be useful to know some specifics about it. - What is your square footage? - Have you completed any renovations or updates to the property? When? - What do you love about your house? We want to know what makes your property special so we can highlight that to potential buyers.
Our Group's Unique and Tailored Approach
Our group works with clients on a personal level. The team, collectively with the agents and operations crew, uses the power of attention to individual needs. One dedicated agent works with you and the rest of the crew provides needed behind-the-scenes support. Clients feel a personal and team environment that works together to support each other. You choose how you want your agent relationship. Really just want to work personally with Dana? You can have Dana. Want to feel supported by the entire team working with you? You'll get the entire team. This is a collaborative environment, where we put our clients' needs first, ensuring their happiness and success throughout the listing and selling process.
Get to Know Dana Rice
Armed with a degree in journalism and deep history of sales success at Fortune 500 companies, Dana Rice brings a storyteller’s touch and reporter’s insight to the marketing of homes. Dana Rice Group's growth in the Washington, D.C. market has been swift and significant. In just six years, Dana and her group of top agents have sold more than $645M, placing them in the top 1% of residential real estate agents globally. The team's professionals are highly regarded in the DC/MD/VA market. Although Dana and her group represent buyers and sellers in the wider Metro Washington, D.C. area, her key focus is the neighborhoods of Northwest Washington, D.C., and surrounding areas of Montgomery County, Maryland. Dana has been named as Washingtonian's 'Top 100 Agents' in DC, Best of Washington, 2015-2021; Bethesda Magazine's "Best of" Top Teams; Compass #1 team in year-over-year growth, and Compass Top Ten Producer Awards. She was named DC Metro Top Producer “Rising Star of the Year," one of RealTrends America’s Best. Dana feels the most illustrious (and irreverent) awards were bestowed by Compass peers: "Ms. Compass" and "Agent You'd Want to List Your Own Home." Dana is frequently featured in real estate news articles and reports as an expert in the local real estate market. Dana holds a B.S. in Journalism from the University of Maryland where she graduated cum laude and was selected as the commencement speaker. She lives in Bethesda with her husband and three sons and prides herself on being the "go-to" resource for those who want to talk about real estate -- or other topics like renovations, Godzilla, rowing, or raising men.
Meet The Team
Dana Rice Group ensures our clients' success. Our behind-the-scenes team consists of a director of operations, marketing coordinator, interior design stager, listing coordinator, licensed assistant, and unlicensed assistants. Together, they are the backbone of the operation, which the agents, our clients, and our customers can count on every step of the way. Our team of agents delivers the necessary experience in the industry and the skills needed to give our clients the elevated buying, selling, or renting process that is tailored to their exact needs. The Dana Rice Group team of agents and behind-the-scenes employees create an unrivaled advantage to getting the most out of your real estate needs.
The Power of Compass in DC
Just as you have a choice to work with only the best, Realtors also have that choice when selecting their brokerage. When Compass arrived in the DC market in 2015, only the top real estate talent was recruited to shake up the "old guard" that kept DC real estate clients from enjoying the incredible advances in technology and best business practices. Finally, with Compass established in DC, the best of the best professionals were under one umbrella. Thanks to this truly collaborative approach to serving our clients, Compass in the DC region has grown to #1 market share by volume in 2021 at a blistering speed. This market share gives us greater exposure during the Private Exclusive listing phase, the best resources for our clients, and the best customer experience throughout the transaction. Compass' commitment to its agents is why the Compass agents can be fully committed to clients. While you are hiring Dana Rice Group as your real estate team, know that Compass is backing us all.
Compass Option: Private Exclusive Listing
As discussed, with Compass you have the powerful option to offer the property to the market as a "Private Exclusive" or 'PX" listing. During this phase, the property can in a variety of conditions - from “as is” to being camera ready. Condition of the home is not as important as it is during the open market launch, and offering the property as PX allows us to gather information from the buyers and agents. Generally, we recommend a listing price at the higher end of the target contract price range for a few reasons. First, there might be the perfect buyer who absolutely wants the property at any price. The urgency of acquiring the property before full launch often pushes buyers to offer a "premium" to secure the property. If we do not get an offer at the PX "test" price, then we know adjustments will be made prior to full launch. Whether condition or list price, we come through the PX phase much smarter, and more aware of market conditions as they relate to this specific property. Lastly, PX listing makes a seller less vulnerable to the whims of market as list price history and days-on-market are not tracked during this PX phase.
Listing Schedule and Estimated Launch Plan
See the outline of what you can expect during the listing process.
Compass Option: Concierge Capital
If the property needs repair or updates, Compass Concierge can provide funds upfront, at zero interest, to fund projects from landscaping to painting, for full-blown renovations. It's a very easy program and gives Sellers incredible leverage to present the home for the broadest appeal. Check out the video testimonial about Compass Concierge - https://youtu.be/MSXEuRVBlyE
We Offer "FREE STAGING"
For sellers who choose to harness the power of going fully on the market, only Dana Rice Group offers free project management and staging for all of our sellers. Our full-time staging manager, Inma Aldamiz of Pineapple Interiors, brings an award-winning interior design that turns your home into a welcoming space in which potential buyers will foresee their futures!
Before and After Comparisons of Some Spaces that Pineapple Interiors has Transformed
Compass offers such extensive client and agent resources for staging because they know the unmatched value it brings. On average, Concierge homes in 2020 sold 30% faster than non-Concierge listings at Compass. We at DRG believe in the work of Pineapple Interiors because our staged homes are received positively by the market. Did you know that, according to the Association of National Realtors, 53% of seller's agents say that staging decreases a property's time on the market? The potential return of every $100 you invest in staging your home is $400. Concierge projects have had an average of 25 days on the market vs 36 days on the market for non-Concierge listings at Compass. On average, Concierge homes are selling for 3% more than non-Concierge listings at Compass. It is your decision, as the client, to choose if you want to take advantage of Concierge, but we encourage you to consider the benefits!
Recommended Vendors
When preparing your listing, we know it's important to find reputable vendors to work on your property. We've built trusted relationships with many companies that we want to refer to you! Don't worry, we will put you and your property in good hands.
Sample Listing: 6704 Arroyo Court
For our listings, we provide the following marketing services: - Property Website - Professional Photos - Home Tour - Floor Plans - Marketing Brochures
Sample Listing Agreement
In order to begin working together, we would need to execute a signed listing agreement which includes an agency relationship, dual agency relationship, listing agreement, and exclusion from MLS. This document is an example of what you can expect when reviewing your listing agreement to sign.
Life Of An Escrow
Once your contract is accepted, the escrow process begins. Working closely with your agent and lender will ensure a smooth and successful transaction. Here's a quick overview of what you can expect during the escrow process.
Client Testimonials
Read what clients have said about working with Dana Rice Group.
Check us out on Social Media!
Facebook: https://www.facebook.com/danaricegroup Instagram: https://www.instagram.com/danaricegroup/ Twitter: https://twitter.com/danaricegroup?s=21&t=mwMZNcAw4BIvykxk6YLd1g LinkedIn: https://www.linkedin.com/company/dana-rice-group-of-compass/?fbclid=IwAR09In5Aav_yrGVI7ne8t9VKUVZ-B7cKaPl0WSW5wVleyo676stSP-diXKc Youtube: https://www.youtube.com/channel/UC4SQz_P0S-pZdKqEHJORxCw Tiktok: Pinterest:
Tour Our Website!
Thank you for considering building a relationship with DRG. We can't wait to work with you, let's do this!