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SAMPLE - PRE LISTING PRESENTATION
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Created by

Kim Belisle

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Hello Steven! Thank you for the opportunity to chat with you and the consideration in Listing your home, it was an absolute pleasure. Take a look at my detailed listing presentation below with customized and accurate market data for your home. I look forward to the opportunity to work with you. If you have any questions about the proposal please let me know! -Estelle

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Estelle Gaither - My commitment to you

As founder of Stellar Living, I have worked tirelessly to establish the highest standards for my clients. Stellar Living has become one of Texas most trusted and top-selling team, counting among their clients numerous community leaders. We successfully worked with investors, first-time homebuyers, developers interested in the city's most coveted properties - with a particular focus on Houston and Austin (and surrounding areas). A high-touch team known for their extensive market knowledge and unmatched devotion to clients. The team's success is based almost exclusively on positive referrals, which within 4-years of being in the industry is unprecedented. The team leader, Estelle earned the respect of her clients by working tirelessly on their behalf and by always offering them candid advice. As a proud MBA holder, and Marketing expert, and soon to be broker, the team utilizes the latest technologies and is supported by a full time administrator, who shares the team's attention to detail and passion for perfection.

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Our Operations Team

I am backed by a dedicated team of real estate professionals, bringing the quality of my work to an unparalleled level. My full-service team ensures a seamless experience from start to finish, and beyond. My team not only comprises of highly dedicated sales agent but a full time support staff as well.

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Exclusive Commission Discount (1.5%)

Industry standard commission fees for listing agents is 6% of the total sales price at Close. Of that 3% is typically given to the Buyers Agent in the transaction and the other 3% retained by the listing agent. However, here at Stellar Living we believe in building long term relationships and that our clients home equity is one of their greatest investments. As such, we only charge our first time sellers a 1.5% (50% discount) Listing Fee as an expression that we value your business and opportunity to work hard for you.

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Active Comps for:

CMA's are powerful tools in determining your homes accurate market value. Please take a look at the detailed comparable market analysis of your home. Based off of active, sold and pending options in your neighborhood I would recommended a sales range of $XXX,XXX to $XXX,XXX.

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CMA:

Please take a look at the Active listings/comps that are in your neighborhood. This list is directly connected to the MLS and will update market status in real time. Click the following link to view the Listings:

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Marketing Highlights

Take a look at the items listed below outlining industry excellence in the marketing standards, tools and resources Stellar living offers for the sale of you home.

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Proven Videography

In our industry effective and state of the art videography is crucial in setting your listing apart. We partner with the best to create stunning video presentations of your home.

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Price Point Suggestions

Determining the price point of your home is a comprehensive process that reflects both comparative market analysis and supply vs. demand. For your home we have determined 3 different price point structure depending on what strategy feels most comfortable to you and the timeframe you are most desirous of. QUICK SELL: $810,000 This price strategy should result in multiple offers with hopes of a bidding war. This is a price that may move your home in less than 30 days. Average DOM: $789,000 At this list price, you would be right above the average price for the general area and is a good balance of keeping your days on the market low while still being aggressive in asking price. Maximum List Price: $890,000 While the benefit is that you could potentially sell your home at the top end of the market, there is a risk. It is more likely to extend the Days On Market resulting in selling at a much lower price than the result of a more moderate list price. In order to ensure the highest change of capturing this price point there are a few visual recommendation we would make to help "awe" prospective buyers.

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Matterport 3D Rendering

We offer state of the art comprehensive technology to create a 3D and detailed render of your homes unique floorplan. Proven market data shows that a detailed visual of your homes floorplan helps to drive showing increases for a quicker and more competitive close.

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Powerful Social Media Outreach

Estelle has engineered a powerful social media footprint that allows Stellar Living to connect and communicate to potential buyers through social media. With a high following on multiple platforms Stellar Living leaves no stone unturned in finding clients for your home.

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High Quality Signage and Prints

From the signage of your home to printed materials, Stellar Living saves no expense when it comes to providing the highest quality of material and visuals for your homes marketing campaign.

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Every Door Direct Mail (EDDM)

In additional to our connection with multiple state MLS's and social media but Stellar Living has incorporates a highly effective EDDM campaign that targets demographic neighborhood for prospective buyers. This is a proven and great way to source a wider range of marketing that communicates directly with your homes price point.

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In-House Interior Design Team

With only 10% of prospective buyers able to visualize homes, Stellar Living offers access to our dedicated interior designer. For certain situations, our unique Virtual Staging service platform provides 3D renderings of a home using a selection of furniture from Restoration Hardware, Pottery Barn, Serena & Lily, and west elm.

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Open Houses

Our dedicated Agents combined with our extensive network allows us to commit to our sellers a guarantee of effective and regularly scheduled open houses. Open houses especially when well marketed through the MLS and social media networks help to drive buyer visuals.

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Stellar Living - eXp Realty

eXp is one of the world’s fastest-growing real estate brokerages. Founded in 2009, we are now in 14 countries around the world with a community of over 50,000 real estate professionals. When you sell a home, it’s not just about selling an asset; it’s about finding a buyer that offers you and your family the best future possible. As your trusted advisors, our agents are ready to walk you through every stage of your selling journey – from guiding you through getting your home on the market to marketing your property to managing the offer, and closing the process.

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Marketing Timeline

Your property is unique and Stellar Living knows it. Our in-house marketing team works to transform a promising idea into a lucrative entity by leveraging proven marketing methods with detailed market analysis.

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Listing Agreement

In order to begin working together, we would need to execute a signed listing agreement which includes an agency relationship, dual agency relationship, listing agreement, and an exclusion from MLS.

Author

Thank you for the opportunity to win your business. I look forward to working with you on the sale of your home.

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