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2857 Bald Eagle Avenue NW, Salem, OR 97304

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Jennifer Schurter

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Hello! Here's your marketing and listing update. I am dedicated to ensuring that your property receives optimal exposure. If you have any questions, please don't hesitate to reach out! On the items below, you can scroll and read all the text. If you click the images, you will be able to open and view the full documents/images.


-Jennifer Schurter

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Social Media Report

Social Media Report


YouTube

"A West Salem Home That Honestly Surprised Me"

5,307 views | 103.3 hours watch time (posted 10/20/25). Viewers are, on average, watching at 89.9% of the video.


Instagram

87 views | 15 interactions | 1 follow (posted after 07/31/25). Viewers are engaging mostly via interactions.


Posts

-Stunning Property/Improved Price

1,609 Views | 52 Interactions | 76.5% Non-Followers


These are the items that have launched since the price change officially happened.

Social Post Samples (Stories, etc)

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Homes.com Performance

Re-Targeting Ad Views: 3,543

Displayed on 1,095 websites | Users reached: 1,494


According to the ListTrac report you also received on Monday, 34% of your listing's viewers are returning. That means people are watching the property.


Popular Sites Where Your Ads Appear:

Your listing has been seen on a selection of recognizable websites, based on uploaded contact lists and re-targeting efforts.

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Zillow.com Performance: 4,668 Views

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Realtor.com Performance

Total Views: 331

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Activity from RMLS Data

Also found in the weekly ListTrac report that is emailed each Monday.

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Market Action Report (Salem, OR), February 2026

MARKET ACTION REPORT – Willamette Valley/Salem (February 2026):


Home prices in the Willamette Valley have essentially leveled off. The average home is selling for around $477,000–$512,000 depending on location — nearly the same as last year, and a slight dip from 2025's peak. After years of rapid price growth (the average was just $371,000 in 2020), the market has shifted into a holding pattern rather than continuing to climb.


There are enough homes available to give buyers real choices, but not so many that sellers are under pressure. With about 4 months of inventory currently on the market, conditions are roughly balanced — historically, anything under 3 months strongly favors sellers, and over 6 months favors buyers. Homes are taking anywhere from 87 to 127 days to sell depending on the area, which is a more normal, unhurried pace compared to the frenzy of a few years ago.


Despite the slower pace, sellers are still holding firm on price — most homes are selling for 97–99% of the asking price, meaning buyers have little room to negotiate a big discount. The best deals may be found in the suburban southeast area, where sellers are averaging closer to 91% of their asking price. For buyers, the $350,000–$500,000 range has the most options; for sellers, accurate pricing is key since overpriced homes are visibly sitting longer.

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Salem Market Update - Altos Research

Current Market Conditions


Salem, OR 97304


This week, the median list price in Salem 97304 is $580,250, with the Market Action Index (MAI) at 38, indicating a slight seller’s advantage. This is up slightly from last month’s index of 37. Inventory has risen to 102 active listings, reflecting a modest increase in available homes.


Market Action Index

The MAI measures the balance between sales velocity and inventory:


0–39: Buyer’s market

40–60: Balanced market

61–100: Seller’s market


Current Position: Slight seller’s advantage.


Market Narrative

Prices in this zip code have remained stable over the past few weeks. If sales continue to outpace inventory, we may see prices trend upward alongside the MAI.

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The Salem Market - Active & Pending Sales


* Click link to the right to see currently listed and pending properties in your area.

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Current Market Analysis (Comps)

📊 Market Position Summary for 2857 Bald Eagle Avenue NW, Salem, OR 97304


Current list price: $519,900 (Price cut $5K on 3/10)

3 beds / 2 baths / 2,110 sq ft on 5,227 sq ft lot | Est. $3,011/mo

Single Family Residence | Built in 2005



🏡 Recent Sold Comparables

The one home that recently sold nearby (937 Feather Sky St) closed at $475,000 in mid-March after about five weeks on the market. It was a similarly updated 3-bedroom home, and it sold for exactly what it was listed at, which tells you buyers were willing to pay the asking price when the home felt move-in ready.


The current competition is significant. There are 16 other homes actively for sale in the same West Salem area right now, ranging from $424,900 all the way up to $649,000. The average asking price among those is about $547,000, and the average home has been sitting on the market for roughly 19 days. That average, though, is pulled down by a wave of brand-new listings. Several homes just hit the market in the past week alone.


Four of those competing homes are already under contract, which signals there's genuine buyer activity in this price range. The homes that went under contract fastest (one in just 15 days, another in 22) were priced in the $475,000–$549,000 range, which appears to be a sweet spot for buyers right now. Homes asking $575,000 and above seem to be sitting longer before finding a buyer.

Author

Please don't hesitate to reach out with any questions you might have!


Jennifer Schurter

503.351.6569

Jen@JenSchurter.com

JenniferSchurterHomes.com

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