Forward
Download
Print
1396 El Camino Real 207 - Listing Package
Author

Created by

Kalok Law

Email me

Hi Cameron & Ali Thank you for your patience and for reaching out to Sue and me. We are immensely grateful to be considered as a contender to sell your unit. Here is a breakdown of our listing services, commission concessions, and a few of our past listings. We strongly believe if a property is marketed correctly, it will sell quicker and at a higher price point than its competitors. This strong belief is the reason why we offer the items listed below at no additional cost to our clients. Thank you, Kalok Law & Sue Chan

About Me

With 11 years of experience, I have worked tirelessly to establish the highest standard of care for my clients. This coupled with my extensive industry knowledge allows me to bring another level of expertise for my clients.

‌
Image
IMAGE

My Operational Team

I am backed by a dedicated team of real estate professionals, bringing the quality of my work to an unparalleled level. My full-service team ensures a seamless experience from start to finish, and beyond.

The Power of Sequoia Real Estate

Sequoia Real Estate is an agency filled with agents who love what they do. It is no secret that when you love what you do, your results will show. We have offices in San Francisco, Pinole, San Mateo, and Oakland. Each of these offices allows us to provide in depth local knowledge to all of our agents. When you decide to list your home with me, you not only get my extensive experience, but also a team of over 100 agents.

‌
Image
IMAGE

Interior Designer

Enhancing your property is a priority. Whatever the scale of renovation, the objective is to maximize the sales price of your home. I hire an interior designer, at no charge to you, to recommend updates that give your home the curb appeal and interior decor to make a positive and impactful impression on buyers. The interior designer will focus on space planning, color schemes, lighting, and fixtures. Typical renovations involve fresh paint, finished hardwood floors or new carpet, updated bath and kitchen fixtures, and modern lighting installations. Small fixes can translate to big payouts. We keep the renovation budget to a minimum, making sure you only update what is necessary and worthwhile.

‌
Image
IMAGE

Staging

If there’s ever a time to showcase your home, this is it. To make the best impression on buyers and make your home memorable, home staging is a must. Effective staging has proven results: (1) it can maximize your sales price, (2) it can minimize your time on market, (3) it engages prospective buyers, (4) and it brings your home to life. With only 10% of prospective buyers able to visualize homes, I make it a point to make staging a part of my complete sales package and will pay for the staging of your home so that you maximize the sales price of your home.

3D Walkthrough

My team and I are very well aware of today's climate and understand a buyer's potential reservation to tour a property in person, which is why we utilize the latest indoor immersive technology on all of our listings.

‌
Image
VIDEO

Property Tour Video

Like the 3D walkthrough, a listing is never complete without a property tour video. This short video allows the viewer/perspective buyer to tour the home and get familiar with the surrounding neighborhoods.

‌
Image
PDF

Drone Photos

In addition to the professional photography, I always include drone photos for all of my listings. Drone photos are able to captures all the angles that standard photography misses.

Midcentury Dream Home in Millbrae

My clients initially purchased this home in 2019 during the slow holiday season with the intention of moving in after renovations. 2020 was filled with surprises, which resulted in their decision to let this property go in 2021. I brought in my Interior Designer, who selected finishes that amplified the mid-century modern charm and a stager who understood what will make this home stand out. The updates along with our marketing tools and current market conditions allowed them to maximize returns.

The Pinnacle on Tenth is My Latest Listing

The Pinnacle on Tenth is one of the most luxurious home in the Lake District. It features 5 bedrooms, 4.5 bathrooms, spanning over 3,640 square feet. This smart home blends form and function, embodying the future of urban living with a nod to the past. I am proud to be a part of this gorgeous listing and loved the challenge of marketing a property of this caliber.

Panoramic Beauty in Miraloma Park

This listing was truly something special! We were able to help The Cooks sell their family home. The Cook family owned this property for over 50 years. Having recently move out of state, they were ready to pass the torch of this beauty onto the next family. When we first toured this property, the home was in need of some light renovation due to deferred maintenance. Not only did we provide our full marketing listing plan, we were also able to provide our out of state client's with the project management of the renovation process and renovation cost assistance.

Stunning Split-Level Hayward Hills Home

My clients attempted to lease their home out when I helped them purchase their forever home. They quickly realized being a landlord was not for them, so they switched gears and gave me a call to assist them with the listing of their first home together. For the listing preparation, we painted the entire property, changed out light fixtures, and landscaped their gorgeous front and back yard. These minor upgrades along with an extensive marketing plan resulted in over 10 offers.

‌
Image
PDF

Commission Structure & Concessions

Sue and I would like to thank you for the opportunity to assist you with purchasing your replacement property before selling your current property. With this in mind, we would like to offer this following commission structure. We would love to hear your feedback on this st

‌
Image
PDF

Marketing Timeline

Your time is valuable, so my first step is to create a timeline that will work with your schedule. Attached is an example of a calendar timeline with a full listing preparation.

‌
Image
PDF

Sample Listing Agreement

I've attached a sample listing agreement for you to review. I am happy to hop on a zoom to go over the document together.

Testimonials

I'm honored to have helped many of my clients navigate through their real estate goals. Many of them have become friends long after the transaction have ended and that is something I treasure.

Author

Thank you for your time and the opportunity to present our listing package. We would be delighted to hear your thoughts on the commission structure. As always, feel free to call me at 415.819.4137 or Sue at 415.993.0614 with any questions. Sincerely, Kalok Law & Sue Chan

Built with
Get your own Highnote account