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15 Aquavista Way, San Francisco ~ Seller's Guide

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Laura Lee

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Hi Kathy,


I just wanted to send a quick email to say "Hello" and to introduce our team. Please review some insight about us, our experience, and our approach to listing your property. 


Warmly, 

Laura Lee | THE CHEUNG GROUP

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Meet Laura

As a second generation realtor, Laura has the solid foundation her mother and father have developed over the past 43 years. With her mother's real estate expertise and her father's general contractor knowledge, she is well-equipped to provide the best service to all her clients. She treats each client as family, and looks forward to collaborating with you.

COLLABORATION ​
I listen carefully and help you define your needs to accomplish your goals, connecting with you as my own extended family.
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COMMUNICATION
We work together on a clear, defined pathway, keeping you informed and on the forefront of all decisions made for a smooth process from start to close.
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CARE
​​Following through to closing and beyond, I continue to stay connected and available to help with future changes for my clients' needs.

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Title Property Report

Here is the information that is publicly available on your home. It shows key items such as square footage, last purchase, zoning information and legal owners.

What's the Value of Your Home?

It looks like your home could sell for $1.6M-$1.8M in today's market. This range is dependent on many factors including what upgrades and sales preparation are done to prepare the property for the market, as well as seasonality, buyer demand, interest rates and economic factors. Click on the link for an interactive look at the market activity close by the home.

Compass Concierge

With COMPASS CONCIERGE, get fronted for the cost of home improvement services with no interest. COMPASS CONCIERGE is the hassle free way to sell your home faster and for a higher price with services like staging, flooring, painting, and more. 

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Before/After Renovation Videos

Strategic renovations and thoughtful preparation can significantly enhance a property’s marketability and maximize its value. At 1909 Polo Court and 320 Millbrae Avenue, Unit 30, we identified and coordinated targeted improvements designed to create a stronger first impression and appeal to today’s buyers. From refreshed interiors and updated finishes to professional staging and presentation, each improvement was carefully selected with the market and potential return in mind. These transformations demonstrate how the right preparation, guided by a strategic marketing plan, can help a home stand out, generate greater buyer interest, and achieve the strongest possible outcome.

August 2026 Market Update

San Francisco’s housing market continues to stand out from the broader Bay Area and national trends, with demand being driven more by wealth creation and strong employment—particularly from the technology and AI sectors—than by mortgage rates alone. San Francisco’s median sale price is up approximately 25% year over year, while San Mateo County has seen nearly 10% growth, highlighting continued strength in the local market. Although elevated rates and economic uncertainty remain factors for buyers, low unemployment and continued job growth are supporting housing demand, with San Francisco seeing stronger momentum than several neighboring Bay Area markets.

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Listing Options

Each home and each seller has different needs. Here are our standard listing options so you have an idea of the preparation items needed to prepare a property for the market. We can work out a custom option for you.

 Seller's Resource

As a home seller, you have a wide range of choices when it comes to listing your home. NAR's recent settlement has led to several changes related to broker commissions that benefit sellers, and we wanted to clearly lay them out for you.

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Sample Listing Agreement

In order to begin working together, we would need to execute a signed listing agreement which includes an agency relationship, dual agency relationship, listing agreement, and an exclusion from MLS. Here is what the listing agreement looks like. There will be more paperwork that would need to be signed, but we use Docusign for your e-signature to make the signing process easy.

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Your Estimated Net at Closing

Every home and situation is different! Here is the Estimated Net at Closing at 3 Different Price Points ($1.6M, $1.7M, $1.8M). A few things that will adjust the numbers on these sheets: 1) It depends on which listing option you choose and if you want us to cover project management/staging costs/inspection reports, 2) There may be some additional work that needs to be done (renovation, landscaping, painting, etc). 

MARKETING - 3-Phased Marketing Strategy

Here is a digital flipbook to learn more about our 3-phased marketing strategy.

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MARKETING - Timeline

Your property is unique and Compass knows it. Our in-house marketing team works to transform a promising idea into a lucrative entity by leveraging proven marketing methods with detailed market analysis. Included in our services are Home/Termite/Roof Inspections, Deep Cleaning, Staging, Professional Photos, Professional Videos, Aerial Shots and Video, 3D Matterport Tour, 2D Floorplan, Property Website with analytics, Moving Boxes, Sellers Home Warranty, Seller Disclosures website with analytics and personal Transaction Coordinator.

MARKETING - Single Property Website & Interior Design Team

Partnering with JOX, a full service agency that consistently provides the highest quality photography, cinematography, aerial drone services and 3D tours, each listing will get its own property website with analytics. You'll be able to see where buyers are finding your home, from what city, how many new visitors and how many returning visitors. You'll never have to guess how well your home is doing on the market.
With only 10% of prospective buyers able to visualize homes, The Cheung Group offers access to our dedicated interior designers. We can provide full staging services. For certain situations, we provide unique Virtual Staging 3D renderings of a home using a selection of modern and trending furniture.

MARKETING - 3D Virtual Tours

Our 3D real estate virtual tours let buyers move through your listing as if they are really there. Furthermore, our tours offer a total sense of size and dimension of the listing with Dollhouse View, allowing buyers to see the entire home from a bird's eye perspective.

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MARKETING - Cinematographic Video

Cinematic video tours showcase your property in a way that will awe your audience - with smooth movements and aerial shots, all in vivid high definition. People prefer to watch a video over all other forms of content. Stand out from other listings with a beautiful video production. 

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MARKETING - Online Advertising

Your listing will not only show up on the MLS and other platforms like: Zillow, Redfin, Trulia and Realtor, but we will also add your listings to show up on Social Media Platforms like: Instagram, Facebook and Google. Your home will be viewed by tens of thousands of potential buyers! We also send just listed postcards to a radius of 500 homes!

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 TAX WRITE-OFFS - IRS Publication 523

This publication explains the tax rules that apply and items you can write off when you sell (or otherwise give up ownership of) a home.

ABOUT US - 5-Star Online Reviews

Here's what people are saying about us online. We can also provide you with client references. You can also find more reviews for me on Google, Yelp and Zillow.

ABOUT US - lauracheunglee.com

Laura Lee epitomizes hard work, positive energy, collaboration, integrity and creative service into each and every real estate transaction she undertakes.

She has an architectural eye with the detailed precision and artistry of a musician. She has worked closely with families for the past 18 years. She is a Realtor, author, pianist, bilingual Mandarin music educator, singer, musician, athlete, and mother of three spirited children. With a rich, extensive background, she is able to appreciate the variety of cultures and thought processes of all her clients.

"I love going on RV trips and cooking up yummy meals with the family, going fishing with my hubby, rallying on the tennis courts, swimming with the kiddos, all while helping my friends and family with their real estate needs! Thank you for your referrals and your trust in me. I treat all my clients as family and I look forward to working together. With 43 years of experience built by my parents, with Collaboration, Communication and Care at our core, I am the agent (and the Team) you want on your side."
~ Laura Lee

ABOUT US - Meet The Cheung Group

Laura is so excited to join the family real estate team with her mother Chi-Raie Cheung and brother Wil Cheung. With over 43 years of real estate experience in the Peninsula Bay Area and San Francisco, they are well-known for their thorough precision, attention to detail, and collaboration from initial meeting through close of escrow. They have helped their clients buy and sell hundreds of wonderful properties in the Peninsula and in San Francisco.

They are fluent in English, Mandarin, Cantonese, and Taiwanese.
~ 國語,粵語,台語. ~

ABOUT US - COMPASS

Compass is the leading luxury real estate brokerage in Northern California. By combining the solutions-driven mindset of a startup and the sophistication of a luxury brand, Compass is building the operating system for real estate. We empower agents from start to finish by developing innovative digital tools and customized marketing strategies. Why? Because we know that when agents can spend more time building relationships with clients, everyone wins.

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ABOUT US - LIVE with Laura! 🎵

Happy New Year! 🎉
The Lee Family Music Makers 🎶
Viva La Vida

Wishing blessings for your family and that all your dreams come true!
Warmly,
Laura & Family 💕

Author

I look forward to working with you!

Warmly,
Laura Lee, Realtor®
COMPASS

650.455.5326
laura.lee@compass.com

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