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Real Academy offers courses, learning categories, and a vault for real estate agents—new agents through team leaders—to start, build, grow, or scale their business.

This Loom shows how to set up a custom ChatGPT GPT to generate a listing presentation and seller handout.

A step-by-step handout for creating a custom AI advisor that generates a full CMA and listing strategy from any address. Learn the two-part setup (Instructions vs. Knowledge file), why the split matters, and how to configure it in ChatGPT or Claude. Includes setup checklist, testing guidance, and key customization notes for your name, brokerage, market area, pricing increments, and comp radius.

To rewatch or go view the first session, the replay is available HERE!

Replay is available for Real Agents only.

A fill-in-the-blank worksheet to help real estate agents define their ideal client avatar using insights from past clients. Identify 3–5 favorite clients, note transaction types, what they valued, their communication and decision style, and their moving motivations. Finish by compiling your answers into a prompt you can paste into your preferred AI tool.

OUR AVATAR “The Executive Closer,” a decisive, numbers-first buyer (35–55) targeting $700K–$1.5M+ homes in Chicago’s NW Suburbs & North Shore. ** Just as an EXAMPLE!!

POST LISTING PRESENTATION ~ Included below is your Home's Value: YOUR CMA (Comparative Market Analysis), some info about our team's Digital Marketing & Seller Campaigns, 2-Net Seller Sheets (What you WILL walk away from the closing table with if you were to close @ $843,000 AND $822,000), and the FULL Remine Tax Record Report!

A questionnaire for home sellers covering motivation, moving plans, lender and process readiness, timeline, ages/conditions of major home systems (AC, furnace, water heater, roof, windows), and expectations for repairs or cleaning.

A step-by-step listing presentation workflow to build trust and set clear expectations. Covers arriving early, walkthrough notes, seller questionnaire, market data and comps, rapport-building questions, “what’s next” guidance, and a timed follow-up sequence!

Everything we tell the sellers we will do; this Video is the case study that puts it all together for them and shows them how everything works together & EXACTLY what to expect from our digital marketing campaigns!

Amber and I send this video to all of our sellers before the listing presentation so the sellers can feel our vibe, understand our value, and learn about the homes selling process & journey!